Introduction
Marketing plays a critical role in how organisations attract, engage, and retain customers. Execution is what turns strategy into results. This Marketing Coordinator learnership builds practical capability to support and coordinate marketing activities across channels. Learners develop the skills to manage campaigns, work with content, and contribute to marketing efforts that drive measurable outcomes. Whether your learners are starting out, moving into marketing, or building commercial capability, this course prepares them for roles such as Marketing Coordinator, Campaign Assistant, or Marketing Support Specialist. On successful completion of this course, learners are awarded: Occupational Certificate: Marketing Coordinator (SAQA ID: 118706)
Intended Audience
- Teams supporting campaigns, content, and communication
- Employers looking to improve marketing execution and coordination
- Individuals starting a career in marketing or communications
- School leavers interested in creative and business-focused roles
- Professionals looking to move into marketing roles
Entry Criteria
- Grade 12 NQF level 4 with Mathematical Literacy
Outcomes
- Coordinate key deliverables of products and services to a target market
- Support the deliverables across the full spectrum of the communication mix
- Support marketing and sales activities
- Support Customer Relationship Management (CRM) activities
- Undertake administrative tasks related to marketing metrics and processing of payments